Ventana Research Analyst Perspectives

Big Data and Analytics has a New Spark

Posted by Ventana Research on Oct 29, 2015 10:35:15 PM

The concept and implementation of what is called big data are no longer new, and many organizations, especially larger ones, view it as a way to manage and understand the flood of data they receive. Our benchmark research on big data analytics shows that business intelligence (BI) is the most common type of system to which organizations deliver big data. However, BI systems aren’t a good fit for analyzing big data. They were built to provide interactive analysis of structured data sources using Structured Query Language (SQL). Big data includes large volumes of data that does not fit into rows and columns, such as sensor data, text data and Web log data. Such data must be transformed and modeled before it can fit into paradigms such as SQL.

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Topics: Analytics, Business Analytics, Business Intelligence, Business Performance, Data, Information Management, Information Optimization, IT Analytics & Performance, Operational Intelligence, Operational Performance, Predictive Analytics, Software as a Service, Big Data, Cloud Computing

Cloud-Based Analytics Requires Hybrid Data Access and Integration

Posted by Ventana Research on Oct 8, 2015 11:08:21 PM

As I discussed in the state of data and analytics in the cloud recently, usability is a top evaluation criterion for organizations in selecting cloud-based analytics software. Data access of cloud and on-premises systems are essential antecedents of usability. They can help business people perform analytic tasks themselves without having to rely on IT. Some tools allow data integration by business users on an ad hoc basis, but to provide an enterprise integration process and a governed information platform, IT involvement is often necessary. Once that is done, though, using cloud-based data for analytics can help, empowering business users and improving communication and process .

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Topics: Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Cloud Computing, Customer Performance, Data, Information Management, Mobile Technology, Operational Intelligence, Operational Performance, Sales Performance, Software as a Service, Big Data

Data and Analytics in the Cloud is a Reality Today

Posted by Ventana Research on Aug 20, 2015 7:13:46 AM

Our recently completed benchmark research on data and analytics in the cloud shows that analytics deployed in cloud-based systems is gaining widespread adoption. Almost half (48%) of participating organizations are using cloud-based analytics, another 19 percent said they plan to begin using it within 12 months, and 31 percent said they will begin to use cloud-based analytics but do not know when. Participants in various areas of the organization said they use cloud-based analytics, but front-office functions such as marketing and sales rated it important more often than did finance, accounting and human resources. This front-office focus is underscored by the finding that the categories of information for which cloud-based analytics is most often deemed important are forecasting (mentioned by 51%) and customer-related (47%) and sales-related (33%) information.

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Topics: Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Performance Management (BPM), Customer & Contact Center, Data, Information Optimization, Operational Intelligence, Operational Performance Management (OPM), Software as a Service, Big Data

Oracle Has Sunny Forecast for Cloud Computing

Posted by Mark Smith on Mar 20, 2014 9:35:10 AM

At Oracle’s recent cloud computing analyst summit in sunny Palm Springs, the company’s executive team insisted that it sees clear skies for its efforts in cloud computing. The summit was led by senior executive Thomas Kurian, who runs the entire product organization and reports directly to CEO Larry Ellison. He affirmed that Oracle intends to offer the full range of cloud computing – public, private and hybrid models – to its customers and partners. As one of the world’s largest software suppliers Oracle has much at stake to make its database and all tools and applications available in these cloud environments, including managed cloud services. Our business technology innovation research shows this is a smart bet. Cloud computing is important or very important to 57 percent of organizations, and more than half (55%) of cloud users have been using it for more than a year. I noted in 2013 that simplifying IT and innovating in business are key to its software strategy, and Oracle’s efforts since then have executed on this outline.

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Topics: Big Data, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Database, Database as a Service, Financial Performance, IBM, Information Applications, Information Management, Middleware, Operational Performance, Oracle, Oracle Cloud, SaaS, Sales Performance, Social Media, Software as a Service, Supply Chain Performance, Verizon, Workforce Performance, Microsoft

MicroStrategy Takes Cloud Computing Personally

Posted by Ventana Research on Sep 29, 2011 11:11:27 AM

This has been the year of the cloud for MicroStrategy. After ignoring early competition from cloud-based business intelligence (BI) providers, the company has jumped on the cloud BI bandwagon. At MicroStrategy Worldearly this year it announced a program called Cloud Intelligence and this summer introduced MicroStrategy Cloud, a complete BI platform with the option of using either IBM Netezza or ParAccel as the database and Informatica as the data integration environment. Now the company has expanded its cloud offerings to include MicroStrategy Cloud Personal, which enables individuals to easily upload spreadsheet data, analyze it and share it with others. (A free version is currently in beta testing.)

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Topics: Business Analytics, Business Intelligence, Business Performance, Customer & Contact Center, Financial Performance, MicroStrategy, Operational Performance, SaaS, Sales Performance, Software as a Service, Supply Chain Performance, Visualization, Workforce Performance, Cloud Computing