Ventana Research Analyst Perspectives

Patent Documents Useful for Buyers of Price Optimization Software

Posted by Robert Kugel on Nov 30, 2011 8:04:04 AM

Doing one’s homework is vital in buying business software. However, unless you’re replacing a relatively simple application, it’s hard to know exactly what to evaluate. Indeed, if people in a company given this task don’t have experience in using a specific type of business application or don’t understand how new or improved functionality will help execute business processes better, they may do a poor job of assessing the available alternatives. Third-party consultants may be helpful, but their prejudices and familiarity with a vendor’s products may cloud their objectivity. In the end, a buyer might agree with their point of view, but this agreement should be an informed decision.

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Topics: Analytics, Business Analytics, Business Performance, Customer & Contact Center, Financial Performance, Model N, Navetti, Nomis Solutions, Operational Performance, Oracle, Performance Management, Price Optimization, Profitability, PROS Pricing, Sales Performance, Servigistics, Signal Demand, Software, Vendavo, Vistaar Technologies, Zilliant, Human Capital Management, Sales, Office of Finance

Get the Most from Dreamforce for Your Sales Force

Posted by Mark Smith on Aug 30, 2011 12:27:29 PM

Salesforce.com’s 2011 Dreamforce conference is under way. If you’re in sales and you use the company’s application, here’s how to gain the most value from your time at the conference. 

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Topics: Business Analytics, Business Collaboration, Business Mobility, Business Performance, Callidus Software, Camelon Software, CFO, ChannelInsight, Cloud Computing, CMO, CRM, Customer & Contact Center, Financial Performance, Marketing, Marketo, Merced Systems, Operational Performance, Qvidian, Revenue Performance, Sales, Sales Force Automation, Sales Operations, Sales Performance, Sales Performance Management, Salesforce.com, SFA, Social Media, Varicent, Vendavo, Workforce Performance, Xactly, Zilliant, Zyme Solutions, Cloud9 Analytics