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        Ventana Research Analyst Perspectives

        I previously discussed the trust and accuracy limitations of large language models, suggesting that data and analytics vendors provide guidance about potentially inaccurate results and the risks of creating a misplaced level of trust. In the months that have followed, we are seeing some clarity from these vendors about the approaches organizations can take to increase trust and accuracy when developing applications that incorporate generative AI, including fine-tuning and prompt engineering. It...

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        Topics: Analytics, Business Intelligence, Data, Digital Technology, natural language processing, Analytics & Data, operational data platforms, Analytic Data Platforms, AI and Machine Learning

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. TheVentana Research 2023 Data Observability Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to data vendors supporting the spectrum of...

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        Topics: Data, data operations, Data Observability

        The 2023 Ventana Research Buyers Guide for Data Observability research enables me to provide observations about how the market has advanced. 

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        Topics: Data, data operations, Data Observability

        NICE held its annual Analyst Summit this month in the magnificent high-altitude mountains of Peru, a fantastic environment in which to hear top executives share insights into the changing company and industry. NICE has been very successful in navigating the industry transition from voice-centric interactions to a digital-first posture. Consumer behavior is one of the underlying causes of this shift, forcing many organizations to rethink customer experience strategies.

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        Topics: Customer Experience, Voice of the Customer, Contact Center, agent management, Customer Experience Management, Intelligent Self-Service

        In my past perspectives, I’ve written about the evolution from data at rest to data in motion and the fact that you can’t rely on dashboards for real-time analytics. Organizations are becoming more and more event-driven and operating based on streaming data. As well, analytics are becoming more and more intertwined with operations. More than one-fifth of organizations (22%) describe their analytics workloads as real time in our Data and Analytics Benchmark Research and nearly half (47%) of...

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        Topics: Analytics, Business Intelligence, Data, Digital Technology, Streaming Analytics, Analytics & Data, Streaming Data & Events

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Data Orchestration Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to data vendors supporting the spectrum of...

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        Topics: Data, data operations, Data Orchestration

        The 2023 Ventana Research Buyers Guide for Data Orchestration research enables me to provide observations about how the market has advanced. 

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        Topics: Data, data operations, Data Orchestration

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Data Pipelines Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Data vendors supporting the spectrum of Data...

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        Topics: Data, data operations, Data Pipelines

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Business Planning Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Office of Finance vendors supporting the...

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        Topics: Office of Finance, Business Planning

        The 2023 Ventana Research Buyers Guide for Data Pipelines research enables me to provide observations about how the market has advanced. 

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        Topics: Data, data operations, Data Pipelines

        The 2023 Ventana Research Buyers Guide for Business Planning research enables me to provide observations about how the market has advanced. 

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        Topics: Office of Finance, Business Planning

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 DataOps Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Data vendors supporting the spectrum of DataOps....

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        Topics: Data, Data Ops, data operations

        I previously described how Databricks had positioned its Lakehouse Platform as the basis for data engineering, data science and data warehousing. The lakehouse design pattern provides a flexible environment for storing and processing data from multiple enterprise applications and workloads for multiple use cases. I assert that by 2025, 8 in 10 current data lake adopters will invest in data lakehouse architecture to improve the business value generated from the accumulated data.

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        Topics: Analytics, Business Intelligence, Data Governance, Data Management, Data, Digital Technology, Analytics & Data, Analytic Data Platforms, AI and Machine Learning

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Mobile Analytics Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Analytics vendors supporting the spectrum...

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        Topics: Analytics, Mobile Analytics, Analytics & Data

        Human resources has long been stereotyped as the department that relies on intuition and experience in decision-making. Enterprises have evolved to understand the importance of their workforce to achieving business outcomes and not just as a line item in the expense column of a balance sheet, earning HR executives a seat in Lin Manuel Miranda’s eponymous “room where it happens.” In doing so, those very executives must be armed with the data that ties worker performance to business outcomes;...

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        Topics: Human Capital Management, Workforce Management, Total Compensation Management

        The 2023 Ventana Research Buyers Guide for DataOps research enables me to provide observations about how the market has advanced. 

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        Topics: Data, Data Ops, data operations

        The 2023 Ventana Research Buyers Guide for Mobile Analytics research enables me to provide observations about how the market has advanced. 

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        Topics: Analytics, Mobile Analytics, Analytics & Data

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Collaborative Analytics Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Analytics vendors supporting the...

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        Topics: Analytics, Collaborative Analytics, Analytics & Data

        The 2023 Ventana Research Buyers Guide for Collaborative Analytics research enables me to provide observations about how the market has advanced. 

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        Topics: Analytics, Collaborative Analytics, Analytics & Data

        The environment around customer experience is being disrupted by a series of technical and organizational shifts ranging from artificial intelligence to work-from-home to deep customer analytics. When times change, it’s helpful for people to have a framework to organize their thinking and actions. I believe there are two dominant frameworks used to organize business approaches to customers. One is rooted in the efficiency of the contact center (let’s call it “CC thinking”), and the more...

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        Topics: Customer Experience, Voice of the Customer, Contact Center, agent management, Customer Experience Management, Intelligent Self-Service

        When my father entered the workforce in the 1950s, his path was relatively clear. He graduated high school, went to work in his chosen trade, did a stint in the Navy Reserves, and continued in the same or adjacent career until he retired. The same was true for my uncle, who chose to go to college but joined a firm working in his field, worked hard to be promoted, and changed companies one time before retiring as an executive. But the nature of work and job-hunting has undergone a radical...

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        Topics: Human Capital Management, Talent Management

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Embedded Analytics Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Analytics vendors supporting the spectrum...

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        Topics: embedded analytics, Analytics

        The 2023 Ventana Research Buyers Guide for Embedded Analytics research enables me to provide observations about how the market has advanced. 

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        Topics: embedded analytics, Analytics

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Augmented Analytics Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Analytics and Data vendors supporting...

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        Topics: Analytics, AI and Machine Learning, Augmented Analytics

        The 2023 Ventana Research Buyers Guide for Augmented Analytics research enables me to provide observations about how the market has advanced. 

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        Topics: Analytics, AI and Machine Learning, Augmented Analytics

        In today’s rapidly evolving digital security landscape, organizations face the challenge of maintaining robust network security resilience. Chief information officers battling increasingly sophisticated cyber threats and the growing complexity of enterprise networks must enhance network security posture with advanced technologies to stay ahead of potential threats. One such technology is DDI – the integration of DNS, DHCP and IPAM.

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        Topics: Digital Business, Digital Security, Resilience, DDI, DNS, DHCP, IPAM, Security Posture

        I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research 2023 Analytics and Data Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Analytics vendors supporting the spectrum...

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        Topics: Analytics, Analytics & Data

        The 2023 Ventana Research Buyers Guide for Analytics and Data research enables me to provide observations about how the market has advanced.

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        Topics: Analytics, Analytics & Data

        Network security resilience is the ability to withstand and recover from cyber-attacks. To achieve this, organizations need to use DDI technology. DDI stands for DNS, DHCP and IPAM. These are three services that help devices connect and communicate on a network.

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        Topics: Digital Business, Digital Security, DDI, DNS, DHCP, IPAM

        The data platforms market may appear to have little or nothing to do with haute couture, but it is one of the data sectors most strongly influenced by the fickle finger of fashion. In recent years, various architectural approaches to data storage and processing have enjoyed a phase in the limelight, including data warehouse, data mart, data hub, data lake, cloud data warehouse, object storage, data lakehouse, data fabric and data mesh. These approaches are often heralded as the next big thing,...

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        Topics: Cloud Computing, Data Governance, Data Management, Data, Digital Technology, data operations, Analytics & Data, Streaming Data & Events, operational data platforms, Analytic Data Platforms, AI and Machine Learning
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        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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