Ventana Research Analyst Perspectives

Varicent Advances SPM and New Revenue Intelligence

Posted by Stephen Hurrell on Jul 21, 2021 3:00:00 AM

As mentioned in my Analyst Perspective, Revenue Performance Management: Leadership and Operations for Optimal Outcomes, there is continuing pressure on sales leaders to deliver against sales targets in increasingly competitive markets. Among the various levers that sales leadership can use to support these efforts, are applications and processes that best position sales teams to achieve targets, such as planning and allocating territories, establishing quotas and devising incentive compensation plans supportive of organizational revenue goals. Once in place, continuous monitoring of lead-to-opportunity progress and pipeline health can aid in identifying areas for improvement as well as solidifying sales forecasts to better indicate gap-to-target issues and necessary adjustments to territories and compensation incentives.

Read More

Topics: Sales, Analytics, Sales Performance Management, Price and Revenue Management, AI and Machine Learning, sales enablement

ServiceNow Brings Customer Workflows with Automation and Intelligence

Posted by Keith Dawson on Jul 20, 2021 3:00:00 AM

Customer Service & Support (CSS) is a software segment that provides tools for tracking and resolving customer problems, primarily through contact centers. The segment has been mature for decades but today is reinvigorated by a new emphasis on workflows and automation. Vendors, like ServiceNow, have been innovative in developing new technologies for managing self-service and field service, and providing agents with contextually relevant information during interactions. The new technologies brought to bear on this include artificial intelligence (AI) for knowledge search and delivery; agent assist and guidance tools; and SMS-centric customer messaging.

Read More

Topics: Customer Experience, Voice of the Customer, Analytics, Contact Center, Product Information Management, Digital Commerce, AI and Machine Learning, subscription management, agent management

Amazon is a Vendor of Merit in 2021 Value Index for Analytics and Data

Posted by David Menninger on Jul 15, 2021 3:00:00 AM

We are happy to share some insights about Amazon QuickSight drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Read More

Topics: embedded analytics, Analytics, Collaboration, Data Governance, Data Preparation, Information Management, Data, natural language processing, AI and Machine Learning

Google is a Vendor of Merit in 2021 Value Index for Analytics and Data

Posted by David Menninger on Jul 13, 2021 3:00:00 AM

We are happy to share some insights about Google Looker drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Read More

Topics: embedded analytics, Analytics, Collaboration, Data Governance, Data Preparation, Information Management, Data, natural language processing, AI and Machine Learning

ThoughtSpot Earns Merit Ranking in 2021 Value Index

Posted by David Menninger on Jul 12, 2021 3:00:00 AM

We are happy to share some insights about ThoughtSpot drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

Read More

Topics: embedded analytics, Analytics, Business Intelligence, Collaboration, Data Governance, Data Preparation, Information Management, Data, natural language processing, AI and Machine Learning