I recently attended .conf2016, Splunk’s seventh annual user conference. Splunk created the market for analyzing machine data (shorthand for machine-generated data), which consists of log files and event data from various types of systems and devices. Our big data analytics benchmark research shows that these are two of the most common sources of big data that organizations analyze. This market has proven to be fertile ground for Splunk, growing steadily with revenues more than doubling over the previous two fiscal years. Machine data is also the backbone for the Internet of Things (IoT) and operational intelligence, which form the basis of forthcoming benchmark research from Ventana Research.
Big data has become a big deal as the technology industry has invested tens of billions of dollars to create the next generation of databases and data processing. After the accompanying flood of new categories and marketing terminology from vendors, most in the IT community are now beginning to understand the potential of big data. Ventana Research thoroughly covered the evolving state of the big data and information optimization sector in 2014 and will continue this research in 2015 and beyond. As it progresses the importance of making big data systems interoperate with existing enterprise and information architecture along with digital transformation strategies becomes critical. Done properly companies can take advantage of big data innovations to optimize their established business processes and execute new business strategies. But just deploying big data and applying analytics to understand it is just the beginning. Innovative organizations must go beyond the usual exploratory and root-cause analyses through applied analytic discovery and other techniques. This of course requires them to develop competencies in information management for big data.
Topics: Big Data, Business Analytics, Business Intelligence, Business Performance, Cloud Computing, Cloudera, Customer Performance, Datawatch, Dell Boomi, Financial Performance, Hortonworks, Human Capital, IBM, Informatica, Information Management, Information Optimization, MapR, Marketing, Mulesoft, Operational Intelligence, Operational Performance, Oracle, Paxata, Predictive Analytics, Sales Performance, SAP, Savi, SnapLogic, Splunk, Sumo Logic, Supply Chain Performance, Tamr, Trifacta, Strata+Hadoop
A few months ago, I wrote an article on the four pillars of big data analytics. One of those pillars is what is called discovery analytics or where visual analytics and data discovery combine together to meet the business and analyst needs. My colleague Mark Smith subsequently clarified the four types of discovery analytics: visual discovery, data discovery, information discovery and event discovery. Now I want to follow up with a discussion of three trends that our research has uncovered in this space. (To reference how I’m using these four discovery terms, please refer to Mark’s post.)
Topics: Analytics, Business Analytics, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Data Discovery, Datameer, IBM, Information Applications, Information Builders, Information Discovery, Operational Intelligence, Operational Performance, Oracle, SAP, Splunk
Splunk’s innovated ability to access and use machine data for targeted operational insights can help improve IT and enhance business operational efficiency. Its work to capitalize on big data was part of my last analysis, while my colleague Tony Cosentino looked at its focus on search and operational analytics. Splunk also was a recipient of the 2012 Ventana Research Technology Innovation Award for IT Performance for Splunk Enterprise.
Topics: Big Data, Business Analytics, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Information Applications, Information Management, IT Performance, Machine data, Operational Intelligence, Operational Performance, Splunk
I’m happy to say that Ventana Research celebrated its tenth anniversary at our recent Business Technology Innovation Summit in San Jose at the Tech Museum. This location was fitting, since at the event we introduced and presented our first-ever Technology Innovation Awards and seventh annual Leadership Awards. If you did not get a chance to attend, we have the live webstream available for replay at no cost; thanks to Splunk for sponsoring this to let everyone enjoy the sessions.
Topics: Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Ceridian, CFO, CIO, Cloud Computing, CMO, COO, Customer & Contact Center, Datawatch, Financial Performance, IBM, Information Applications, Information Management, IT Performance, Location Intelligence, Operational Intelligence, Operational Performance, Peoplefluent, Planview, Research, Saba, Sales Performance, SAP, Social Media, Splunk, Supply Chain Performance, Technology, Workforce Performance