Ventana Research Analyst Perspectives

AI/ML Super-Charges the Recruiting Technology Market

Posted by Steve Goldberg on Nov 24, 2021 3:00:00 AM

Many of us can recall the excitement generated by the first Applicant Tracking Systems or ATS’s hitting the market in the late 1990s and early 2000s. After all, activities related to sourcing, screening, selecting and offering jobs to candidates was perennially a very manually intensive endeavor that also produced many false positives (unsuccessful hires) as well as false negatives (potentially great hires that were never brought into the recruiting process). The first wave of ATS’s proved to be extremely successful in the market due to the impact of their automation capabilities, with virtually all of the ATS market leaders back then either getting acquired and folded into larger HCM platforms, or continuing their path to amassing very large, typically global, customer bases today.

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Topics: Human Capital Management, Recruiting, HR, Talent Management, Talent Acquisition

Candidate Engagement “Best Practices” Aren’t Always Best

Posted by Steve Goldberg on Oct 1, 2019 6:00:00 AM

Human resources and recruiting departments, and most job candidates, are well aware that we are firmly in a seller’s market when it comes to finding and hiring high-quality talent. Primary reasons for this include record low unemployment, the need to fill a variety of digital-age jobs across all industries that did not exist a few years ago and organizations competing fiercely to make their value proposition to candidates more attractive. This emphasis on effectively engaging candidates to maximize recruiting has motivated employers to devise new ways of elevating candidate interactions and personalizing the engagement experience. Some of these new methods are proving effective, while others may yield better results only when other variables are present.   

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Topics: Human Capital Management, Recruiting, Talent Generation, Talent Management, candidate engagement

SAP is a Factor for HCM Success

Posted by Ventana Research on Feb 23, 2015 8:54:00 AM

Maximizing the performance and value of people in the workforce should be a primary focus for any business these days. It is a complex task, especially for larger organizations, and chances for success can be increased by investment in human capital management (HCM) applications. In this competitive software market SAP is making a strong push, aided by acquisitions in the last three years of SuccessFactors for talent management and more recently Fieldglass for contingent labor management. Recently I attended the SAP HCM analyst summit to hear about its direction and plans to grow its market share. The company has made progress since our last analyst perspective on it. Mike Ettling, SAP’s president for the HR line of business, discussed its newly refined strategy and organizational structure; the company has added executives from around the globe to emphasize its commitment to helping human resources organizations.

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Topics: SAP, HCM, Human Capital Management, Learning, Performance, Recruiting, SuccessFactors, Operational Performance, Analytics, Business Analytics, Business Performance, Cloud Computing, Financial Performance, Compensation, HRMS, Vendor Management Systems, Workforce Analytics, Workforce Management, Workforce Planning

New Technology to Recruit, Engage and Retain Employees

Posted by Ventana Research on Nov 4, 2014 8:12:30 AM

Most HR technology practitioners and vendors attend the annual HR Technology Conference and Exposition. One of the largest industry gatherings, it provides an indicator of their levels of investment and the hottest trends. This year’s event revealed new technologies and approaches to two key human resources processes – recruitment and retention. They included predictive analytics and big data as well mobile delivery to allow employees easier access to applications. Regarding the first two, these technologies can help managers make better informed and more intelligent decisions from their masses of HR data. It seems that investment in recruiting applications has increased with the growth of the economy. Earlier this year I described how many vendors are investing in recruiting applications. At HR Tech I saw this trend continuing, hearing from vendors that are focused on evolving their recruiting software. Among the new products in recruiting is HireVue Insights, which uses predictive logic and big data to analyze the desirability of candidates. HireVue recently won our 2014 Ventana Research Technology Innovation award for this offering. In addition, talent management vendor Cornerstone OnDemand announced an agreement to acquire Evolv, whose primary product also uses big data and predictive models to match candidates to positions. Our benchmark research on human capital analytics shows that many organizations are considering investments in big data for human capital analytics in almost half of organizations, so these and other products appear to be in step with market demand.

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Topics: Social Media, Kronos, Peoplefluent, Recruiting, Wearable Computing, Fuel50, Operational Performance, Smart Watches, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Financial Performance, IBM, Oracle, Workforce Performance, Ceridian, HireVue, Saba, HR Tech, HR Technology Conference, Qualtrics, Tanner Labs

Workday Bolsters Human Capital Management

Posted by Ventana Research on Aug 14, 2014 8:46:39 AM

In the past year Workday has been making efforts to improve its human capital management (HCM) suite focused directly on the core human resources management systems and talent management software. In my previous analyst perspective about Workday I looked at its mobile capabilities for HCM. These additions, in concert with the enhancements discussed here, offer useful improvements. I have also noticed changes in the HCM market that impact all large competitors in it, including Workday. Before discussing these changes, it might help to summarize the company’s past three major releases.

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Topics: Big Data, Mobile, Social Media, HCM, Recruiting, Operational Performance, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Cloud Computing, Customer & Contact Center, Workforce Performance, Workday, HR/Payroll