The importance of product information management (PIM) has become clear in recent years and especially as it relates to master data management. As I recently wrote handling this business process effectively and using capable software should be priorities for any organization in marketing and selling its products and services but also interconnecting the distributed supply chain. Our research on product information management can help organizations save time and resources in efforts to ensure that product information is an asset to facilitate efficiency in many business processes. Through years of benchmarking, we have developed a blueprint for managing and improving product information. Using this approach enables companies to more effectively align and link their activities and processes. Of course achieving effectiveness also requires using applications that create consistent, reliable product information. We regularly update our Value Index for PIM to enable companies to evaluate vendors and their applications’ suitability for use in all business processes requiring product information.
Topics: Business Performance, CIO, Enterworks, Financial Performance, IBM, Informatica, Information Management, Information Optimization, Marketing, Master Data Management, Operational Performance Management (OPM), Oracle, Product Information Management, Riversand, Sales Performance, Stibo Systems, Supply Chain Performance, Webon, Big Data
Ventana Research has just released our 2012 Value Index for Product Information Management (PIM), in which we evaluate the competency and maturity of vendors and products. Our firm has been researching this software category for many years, and our latest benchmark research in product information management, coming out shortly, finds PIM software providing substantive benefits in new channels of interaction with suppliers and customers.
Topics: Business Analytics, Business Collaboration, Business Performance, Cloud Computing, Customer & Contact Center, Data Governance, Enterworks, Financial Performance, Governance, Risk & Compliance (GRC), Heiler, Hybris, IBM, Information Management, Location Intelligence, Master Data Management, Operational Performance, Oracle, Product Information Management, Riversand, Sales Performance, SAP, Stibo Systems, Supply Chain Performance, Webon, Sales