Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

Ventana On Demand

    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

      Analyst Relations

      Demand Generation

      Product Marketing

      Market Coverage

      Request a Briefing


        ISG Software Research Analyst Perspectives

        As I explained in our recent Buyers Guide for Data Platforms, the popularization of generative artificial intelligence (GenAI) has had a significant impact on the requirements for data platforms in the last 18 months. While there is an ongoing need for data platforms to support data warehousing workloads involving analytic reports and dashboards, there is increasing demand for analytic data platform providers to add dedicated functionality for data engineering, including the development,...

        Read More

        Topics: Analytics, natural language processing, data platforms, Generative AI, AI and Machine Learning, Model Building and Large Language Models, Machine Learning Operations

        The emergence of generative artificial intelligence (GenAI) has significant implications at all levels of the technology stack, not least analytics and data products, which serve to support the development, training and deployment of GenAI models, and also stand to benefit from the advances in automation enabled by GenAI. The intersection of analytics and data and GenAI was a significant focus of the recent Google Cloud Next ’24 event. My colleague David Menninger has already outlined the key...

        Read More

        Topics: Analytics, AI, natural language processing, data platforms, Generative AI, AI and Machine Learning

        I recently wrote about the development, testing and deployment of data pipelines as a fundamental accelerator of data-driven strategies as well as the importance of data orchestration to accelerate analytics and artificial intelligence. As I explained in the recent Data Observability Buyers Guide, data observability software is also a critical aspect of data-driven decision-making. Data observability addresses one of the most significant impediments to generating value from data by providing an...

        Read More

        Topics: Analytics, data operations, Analytics & Data, Generative AI, AI and Machine Learning, Machine Learning Operations

        Oracle held an industry analyst summit recently where the focus was on artificial intelligence (AI) and embedded AI. At the event, Oracle demonstrated progress in adding useful AI-enabled capabilities to its business applications, especially in finance and accounting, supply chain, HR and revenue management. To put this into context, across the software industry, AI is already at work in many finance-focused applications that are currently available, albeit often in limited release. We are in...

        Read More

        Topics: Office of Finance, Analytics, Business Planning, ERP and Continuous Accounting, digital finance, Generative AI, AI and Machine Learning, Procure-to-Pay, Order-to-Cash, Consolidate and Close Management

        I previously wrote about the potential for rapid adoption of the data lakehouse concept as enterprises combined the benefits of data lakes based on low-cost cloud object storage with the structured data processing functionality normally associated with data warehousing. By layering support for table formats, metadata management and transactional updates and deletes as well as query engine and data orchestration functionality on top of low-cost storage of both structured and unstructured data,...

        Read More

        Topics: Analytics, data platforms, Analytics & Data

        We’re quickly approaching the moment when it becomes clear that artificial intelligence (AI) and generative AI (GenAI) will not be free. As that happens, we will discover who’s willing to pay how much and for what. After nearly 18 months of unlimited use-case fantasizing, it should be obvious that not all the potential applications of AI can be realized over the next three to five years because they fail a cost/benefit test. In theory, AI’s potential is almost limitless, but so far, little...

        Read More

        Topics: Office of Finance, Analytics, Business Planning, ERP and Continuous Accounting, digital finance, Generative AI, Procure-to-Pay, Order-to-Cash, Consolidate and Close Management

        Many organizations have adopted DataOps to apply agile development, DevOps and lean manufacturing processes to the development, testing, deployment and orchestration of data integration and processing pipelines. The most likely ultimate outcome of these pipelines is the analytics reports and dashboards enterprises rely on to make business decisions.

        Read More

        Topics: Analytics, Analytics & Data, Data Intelligence

        Analytics software is used by business analysts and decision-makers to facilitate the generation of insights from data. It encompasses business intelligence and decision intelligence software, including reports and dashboards as well as embedded analytics and the development of intelligent applications infused with the results of analytic processes. Analytics software enables enterprises to improve business outcomes by operating more efficiently, accelerating product development and enhancing...

        Read More

        Topics: Analytics, AI, Analytics & Data, Generative AI

        I recently wrote about the development, testing and deployment of data pipelines as a fundamental accelerator of data-driven strategies. As I explained in the 2023 Data Orchestration Buyers Guide, today’s analytics environments require agile data pipelines that can traverse multiple data-processing locations and evolve with business needs.

        Read More

        Topics: Analytics, data operations, data platforms, Analytics & Data, Generative AI, AI and Machine Learning, Data Intelligence

        Enterprises are increasingly recognizing the need to streamline operations for efficiency, agility and innovation. This has led to various “operations” or “Ops” initiatives, each focusing on a specific aspect of enterprise IT. From software development and data analytics to IT and cloud management, these Ops groups are transforming the way enterprises operate and compete.

        Read More

        Topics: Analytics, Cloud Computing, Digital Technology, data operations, digital finance, Digital Security, Observability, Analytic Operations, DevOps and Platforms, ITOps, CloudOps, Machine Learning Operations, MLOps, SecOps, ProjectOps, AIOps, NetOps, DevSecOps, SecFinOps
        JOIN OUR COMMUNITY

        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

        View Policy

        Subscribe to Email Updates

        Posts by Month

        see all

        Posts by Topic

        see all


        Analyst Perspectives Archive

        See All