Ventana Research Analyst Perspectives

CFO and Finance Should Take Leadership Role in Pricing

Posted by Robert Kugel on Apr 21, 2017 9:18:10 AM

Pricing is an issue that affects almost every for-profit company that doesn’t sell purely commodity products. A corporation’s approach to pricing can range from highly disciplined to ad hoc and from fully centralized to decentralized. The issue of centralized or decentralized depends a great deal on the markets the company serves, its organizational structure and its culture. However, a disciplined approach to price setting and negotiation is always superior to an ad hoc approach. This is especially true for non-commodity B2B businesses, which I believe have lagged other types of business in managing their pricing strategically. (Some would argue that there is no such thing as a pure commodity business, but that’s another issue.) Increasing pricing discipline in the company is one way for the CFO to engage more strategically in managing the business.

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Topics: Big Data, Office of Finance, Continuous Planning, Sales Performance Management, analytics, Financial Performance Management, Price and Revenue Management, Pricing and Promotion Management, Sales Enablement and Execution, ERP and Continuous Accounting, Sales Planning and Analytics

Oracle Growing ERP in Cloud

Posted by Robert Kugel on Apr 17, 2017 7:22:28 AM

Oracle recently held its second ERP Cloud Summit with industry analysts. The all-day event wasn’t just about ERP. The company covered a range of its business applications, including financial performance management as well as its Adaptive Intelligent Applications. And it wasn’t just about the cloud. After more than a decade of steady developments, ERP systems have begun to change fundamentally, facilitated by the growing availability of new technologies including cloud computing, advanced database architecture, collaboration, user interface design, mobility, analytics and planning. Here are my key takeaways from the event:

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Topics: Big Data, data science, Mobile, Customer Experience, Human Capital Management, Machine Learning, Office of Finance, . cloud computing, revenue recognition, Data Integration, Internet of Things, Cognitive Computing, HRMS, analytics, Financial Performance Management, Mobile Marketing Digital Commerce, Digital Marketing, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, ERP and Continuous Accounting

Domo Innovates Analytics for Business

Posted by David Menninger on Apr 15, 2017 12:37:06 AM

Some 3,000 people attended Domo’s recent customer event, called Domopalooza. That’s nearly double the attendance of the previous event, which my colleague Mark Smith covered. Formerly a bit “stealthy,” Domo has started sharing more information, some of which I’ll pass along, as well as observations about product announcements made at the event.

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Topics: data science, Mobile, Mobile Technology, cloud computing, Business Intelligence, Collaboration, analytics, Machine Learning and Cognitive Computing, Machine Learning Digital Technology, Collaboration for Business

Genesys Advances Engagement and Optimization of Customers

Posted by Richard Snow on Apr 11, 2017 9:22:09 AM

In tracking Genesys for several years I have seen it grow through a series of product developments and acquisitions – from predominantly selling call routing and computer/telephony integration (CTI) software to providing a suite of products that manage inbound and outbound, assisted and digital channels of customer engagement. Continuing this expansion Genesys recently acquired Interactive Intelligence and Silver Lining. These new assets signal another round of transformation as the company builds support for what I call a customer experience hub – a combination of products to support all aspects of enterprise-wide customer engagement.

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Topics: Mobile, Customer Analytics, Customer Engagement, Customer Experience, cloud computing, Collaboration, Customer Service, Internet of Things, Contact Center, workforce optimization, analytics, digital technology, Billing and Recurring Revenue

ERP on the Brink of Change

Posted by Robert Kugel on Apr 7, 2017 10:26:49 AM

Ventana Research recently announced the results of its latest Benchmark Research, Next-Generation ERP. The enterprise resource planning (ERP) system is at the core of nearly every company’s record-keeping and management of business processes. Its smooth and uninterrupted functioning is essential to an organization’s accounting and finance functions. In manufacturing and distribution, ERP manages inventory and logistics. Some companies use it to handle human resources functions like tracking employees, payroll and related costs.

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Topics: Big Data, Mobile, Office of Finance, cloud computing, revenue recognition, Collaboration, Inventory Optimization, Work and Resource Management, Enterprise Resource Planning, ERP and Continuous Accounting