Ventana Research Analyst Perspectives

Analytics and Business Intelligence: Multifaceted and Evolving Technology

Posted by Ventana Research on Mar 31, 2015 10:15:18 AM

Just a few years ago, the prevailing view in the software industry was that the category of business intelligence (BI) was mature and without room for innovation. Vendors competed in terms of feature parity and incremental advancements of their platforms. But since then business intelligence has grown to include analytics, data discovery tools and big data capabilities to process huge volumes and new types of data much faster. As is often the case with change, though, this one has created uncertainty. For example, only one in 11 participants in our benchmark research on big data analytics said that their organization fully agrees on the meaning of the term “big data analytics.”

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Topics: Big Data, Data Quality, Predictive Analytics, Gartner, Customer Performance, forrester wave, Analytics, Business Analytics, Business Intelligence, Business Performance, Cloud Computing, Hadoop, Information Applications, Information Management, Value Index, magic quadrant